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About Us

Innovation lies on two legs: technology and business.

Whilst technology has evolved amazingly fast over the last thirty years, business seems to have lagged. But with the Cloud Economy, this is changing. New business rules are proliferating, stimulated by legacy-free startups, and are inspiring a reinvention of many industries around the world beyond the IT.

This is to ease the process that we have created Lemon Operations, 12 years ago, with a continuous success since.

Headquartered in Paris, France, the company has worked as a global actor from day one. Our team of Business Makers is operating in four continents, 16 languages and run programs in 80 countries. Over the last two years, we have worked with more than 2000 companies, being IT channel partners, IT vendors, IT distributors, Independent Software Vendors, and with an increasing number of Industrial and Services Companies that are willing to translate their technology into business.

What is Lemon Operations? 

Lemon Operations is a Business Design and Enablement Company. Our job is to work with our customers in the definition or the refinement of their offers and their commercialization to benefit from the Cloud Economy.

We specialize in business involving advanced technologies such as Cloud Computing, Internet of Things, Artificial Intelligence, Block Chain, 3D Design and Printing, among others.

Most of our work is sponsored by leading IT vendors.
Hence, we run our business enablement services in a technology context. 

When do customers need us? 

Some technology companies are looking to innovate on the business side. Other companies aim at evolving their business model with the support of advanced technologies.

Some companies want to enhance their business approach on a specific offer of theirs. Other are  searching for inspiration to keep pace with innovating ways of doing business.

We assist all of them on the path to leadership in the Cloud Economy.

Revenues

COMPANY OFFER MATURITY

STRATEGIC
INTENT

IDEA

EARLY
SALES

SALES

MATURITY

Companies willing to shift to the Cloud Economy without a clear idea of their offer to this end

Companies having an offer idea and looking for the best way to implement it

Companies having an offer live and willing to further refine it to boost the sales

Companies having an offer live and willing to further refine it to boost the sales

IDEATION & 
IMPLEMENTATION

IDEA 
IMPLEMENTATION

OFFER
REFINEMENT

CUSTOMER
SUCCESS

LEMON OPERATIONS SCOPE OF WORK

Which topics are we addressing? 

We drive a very comprehensive approach, essentially focused on Business Innovation As we are refining goals with the customer, we may narrow our scope to address the most important priorities.

STRATEGIC GOAL

  • Alignment of offer with core company strategy

  • Short-term and long-term milestones definition

  • Roadmap and areas of focus

OFFER SCENARIOS

  • Relevant offers aligned with the company  strategic goal and the sponsor'solutions portfolio

  • Categorized by type of customers and process to improve

VALUE PROPOSITION

  • Major and minor value proposition

  • Offer positioning

  • Direct and indirect competition

  • Compelling reason to buy

BUSINESS MODEL

  • Customer-value pricing

  • Recurring pricing / subscription

  • Flat rating

  • Profit simulation & optimisation

GO TO MARKET

  • Innovation marketing

  • Selling to Line of Business

  • Sales Incentive

  • Business Automation

OPERATIONS

  • Productization

  • Change management

  • Dynamic PLM and roadmap

  • Plan of record

CUSTOMER SUCCESS

  • Post-transaction customer management

  • Churn, expansion and renewal management

  • CS 3.0 and success framework

  • CS metrics and organization

Who runs the show?

A team of "Business Makers" are assisting our customers in the delivery of our programs in 80 countries and 16 languages. 30+ experienced business leaders with 15+ years of international management in the IT industry. 

A central team, "Ground Control", coordinates the programs and manages the company under the leadership of Laurent Glaenzer (CEO) and Anne Glaenzer (COO/CFO), both located at the company headquarters in Paris, France.

Should you be interested in becoming Business Maker? please reach out info@lemon-operations.com

We are in the business of results

In the last 3 years, we have worked with 3 500 companies around the world to contribute to the definition or the refinement of offers that are leading in the Cloud Economy.

TECH BUSINESS EXPERTISE

EXCLUSIVE CONTENT & SIMULATION TOOLS

GLOBAL FOOTPRINT
& LOCAL DELIVERY

TRANSLATING TECHNOLOGY INTO BUSINESS

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